n2n.in

Brand guidelines · v0.1 · Sep 2026

n2n.in brand

The identity system for n2n.in — logo, colour, type and stationery, and how to use them together.

About the name. Suggests connectivity and communication.

02

Colour

A deliberate palette: the primary carries the brand, the accent is for emphasis — use it sparingly.

PrimaryButtons, links and key moments#24507ARGB 36, 80, 122
DeepHeaders and dark grounds#163553RGB 22, 53, 83
AccentHighlights and emphasis#E2A534RGB 226, 165, 52
InkBody text#16202BRGB 22, 32, 43
GroundPage background#EEF1F4RGB 238, 241, 244
03

Typography

Three faces, each with one job. All are free to use from Google Fonts.

Aa

Display · Fraunces

Headlines and the wordmark

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Aa

Text · Inter

Body copy and interface

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Aa

Mono · IBM Plex Mono

Labels, data and code

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789 ₹&?

Type scale

H1 · 56pxConnecting You from N to N
H2 · 36pxConnecting You from N to N
H3 · 24pxConnecting You from N to N
Body · 17pxConnecting You from N to N
Caption · 13pxConnecting You from N to N
04

Logo usage

A few rules keep the brand recognisable everywhere it appears.

n2n.in
✓ Do — On light grounds, with clear space
n2n.in
✓ Do — Reversed on the deep brand colour
n2n.in
✗ Don't — Don't stretch or squash it
n2n.in
✗ Don't — Don't recolour it
n2n.in
✗ Don't — Don't place it on busy backgrounds
n2n.in
✗ Don't — Don't add effects or outlines
05

Stationery

Business cards, letterhead and email signature.

n
n2n.in
n2n.in
Founding Team
hello@n2n.in
www.n2n.in
—
Founding Team
n2n.in
hello@n2n.in · www.n2n.in
n2n.in hello@n2n.in
www.n2n.in
n2n.in
06

Social

Profile picture, cover image and the link preview that appears when the site is shared.

Link preview image for n2n.in
07

Explorations

Alternative wordmark directions considered for n2n.in. Each downloads as SVG.

n2n.in
01 · Serif authority
n2n.in
02 · Geometric sans
n2n.in
03 · Monospace
n2n.in
04 · Grotesk
n2n.in
05 · High contrast
n2n.in
06 · Condensed
n2n.in
07 · Soft geometric
n2n.in
08 · Rounded
n2n.in
09 · Reverse